AI Usage Flagging
Flags patients at 80% / 100% / over-limit on visits, hygiene and x-rays. One-tap soft-upsell draft.
Membership Plans · New
Your membership plan, finally yours.
Run your private membership plan inside the platform that already runs your practice. £0.95 per plan patient per month — about a third of typical Denplan all-in costs — with AI that flags entitlement, scores lapse risk, and quietly turns self-pay patients into plan members.
60-day Simple Switch from your current provider · Phase-1 launch target
Per plan patient / month
Denplan
from ~£3.20
Practice Plan / DPAS
from ~£2.50
Patient Plan Direct
from £1.36
dentorb
£0.95
PPD is a published rate. Denplan / Practice Plan / DPAS are mid-band industry estimates. dentorb price is a Phase-1 launch target.
The problem
Owners pay more every year — and get less intelligence back.
The four big plan providers (Denplan, Practice Plan, DPAS, PPD) all do the same job: collect a Direct Debit and white-label some patient comms. None of them know what's actually happening with your plan patients — because none of them sit inside your practice's operating layer.
Per-patient fees creep up every year.
Annual uplifts arrive with no clear value link. Most owners just shrug and pay it.
Patients don't know what's left.
No live entitlement view → over-claims on hygiene, or quiet under-delivery.
Insurance is a black box.
Bundled cover most patients never use, with no breakdown of what you're actually paying for.
No real intelligence on lapses.
Plan churn is invisible until it shows up in the monthly report — too late to act.
Self-pay patients never get the conversation.
Treatment coordinators rarely run the maths in front of a self-pay patient at check-out.
Switching feels scary.
It isn't. Bulk Direct Debit novation moves mandates in one go — patients get a single notification.
The wedge · AI built in, not bolted on
Five AI behaviours no incumbent offers.
Because we already hold every appointment, message, payment and treatment plan for your patients, the plan layer plugs straight in — and the AI has the context to actually be useful.
AI Lapse-Risk Score
Predicts cancellation in the next 60 days from cadence, contact recency and DD failures.
Self-pay → Plan Coach
At check-out the front desk sees a one-line ROI for moving a self-pay patient onto the right plan.
Plan Mix Optimiser
Monthly AI CFO deep-dive — recommends plan repricing with modelled churn impact.
Reactivation Pulse
AI-personalised win-back sequence at 30/60/90 days for lapsed members.
What's included, by tier
Membership Plans is included in every dentorb tier.
The £0.95/patient/mo admin fee is the same on every plan. What changes is how much AI runs alongside it.
Lite
Starter
The plan administration foundation: collect, track, serve.
- Plan builder + 4 templates (Essentials · Care · Smile · Bespoke)
- Direct Debit collection via GoCardless (DD fees at cost)
- Entitlement ledger — single source of truth for what patients have used
- Branded patient portal (entitlement view + self-serve)
- Bulk Simple Switch from your current provider
£0.95 / patient / month
Pro · Most popular
Core
Everything in Lite + the AI behaviours that grow plan revenue and reduce churn.
- AI Usage Flagging at 80% / 100% / over-limit
- AI Lapse-Risk Score (60-day cancellation prediction)
- Reactivation Pulse — AI-personalised win-back at 30/60/90 days
- Plan-specific marketing landing pages built into your AI-native website
- Plan-specific lead funnels with branching qualifier
£0.95 / patient / month
+ Conversion Engine
Growth
Everything in Pro + the conversion engine that turns self-pay patients into plan members.
- Self-pay → Plan Coach at check-out (one-line ROI prompt)
- Plan Mix Optimiser inside AI CFO (1 deep-dive / month included)
- AI TCO Copilot integration — plan eligibility surfaced inside treatment follow-up
- Founder cohort: Simple Switch onboarding fee waived
- First 250 plan patients free
First 250 free, then £0.95 / patient / month
Insurance is optional and itemised. Dental injury / emergency cover is available at cost (£1.50–£2.00/patient/mo · at cost) via an FCA-authorised partner — never bundled into the admin fee.
Simple Switch
Move from your current provider in 60 days.
Switching has been the biggest blocker for owners — and it shouldn't be. GoCardless's mandate switching API moves active Direct Debits in bulk; patients see a single notification.
Step 01 · Week 0
Discovery
Upload your incumbent's patient list. AI normalises plans, monthly fees and join dates into the dentorb model. Discrepancies flagged for owner review.
Step 02 · Week 1
Plan mapping
1:1 mapping from your incumbent plan names to dentorb templates. Custom plans handled bespoke.
Step 03 · Week 2–3
DD novation
GoCardless mandate switching API moves active Direct Debits in bulk. Patients receive a single 'your DD is moving to <Practice Name>' notification — no re-paperwork.
Step 04 · Week 4–8
Parallel run
Old provider receives last month's DDs; dentorb runs the new month. AI reconciles to spot any patient who slipped between.
Step 05 · Week 9
Cut-over
Incumbent contract terminated. All reporting moves to your dentorb cockpit.
Total elapsed time around 60 days. Roughly 3 hours of practice time required across the whole project.
Worked example
A 600-plan-patient single-site practice.
Indicative annual admin spend across providers. Phase-1 modelled — does not include AI-driven retention upside or insurance pass-through.
| Provider | Per patient / mo | Annual admin spend |
|---|---|---|
| Denplan (mid-band) | £3.20 | £23,040 |
| Practice Plan / DPAS | £2.50 | £18,000 |
| Patient Plan Direct | £1.36 | £9,792 |
| dentorb (Conversion) | £0.95 | £3,990 |
Indicative annual admin saving vs Denplan: ~£19,000. vs PPD: ~£5,800. Phase-1 modelled.
Compliance & trust
Plan administrator. Not an insurer.
We mirror Patient Plan Direct's structure. Insurance is optional, partnered with an FCA-authorised provider, and passed through at cost — itemised on every statement.
- Plan administrator — not an insurer
- GoCardless DD (FCA-authorised)
- Insurance via FCA-authorised partner
- Human-approved patient comms
- GDPR-aware data handling
- Audit trails on every plan event
FAQ
Questions, answered
Is £0.95 really all-in?
Yes — £0.95 per plan patient per month is the flat admin fee. There's no banding, no introductory rate that resets, and no marketing levy bundled in. Direct Debit fees are passed through at cost from GoCardless. Optional dental injury / emergency cover is itemised separately at cost (~£1.50–£2.00) via an FCA-authorised partner — never bundled into the admin fee. Phase-1 launch target.
How does the 60-day Simple Switch work?
We map your current plans 1:1 into dentorb templates, then use GoCardless's mandate switching API to move active Direct Debits in bulk. Patients receive a single 'your DD is moving to <Practice Name>' notification — no re-paperwork, no form-filling. We run a ~4-week parallel period with your incumbent before cut-over. Total elapsed time around 60 days, of which roughly 3 hours of practice time.
Will my patients lose Denplan's worldwide dental injury cover?
Only if you choose not to offer the equivalent. We partner with FCA-authorised cover providers and pass the premium through at cost (typically £1.50–£2.00/patient/month), itemised on the patient's statement. Patients can opt in or out per plan — your choice whether the practice covers it or the patient does.
Are the AI behaviours included or metered?
Inclusion follows your tier. Foundation includes the Lite admin layer. Core includes Usage Flagging, Lapse-Risk Score and Reactivation Pulse. Growth adds the Self-pay → Plan Coach and Plan Mix Optimiser. AI runs draw against your monthly dentorb AI Points allowance — typical costs are 1–10 points per agent action.
Do you replace my PMS?
No. dentorb layers on top of your PMS — Dentally first, with SOE / EXACT and R4-style environments planned. Plan data syncs back to the PMS where the integration supports it.
What about FCA / regulation?
dentorb is the plan administrator, not the insurer — mirroring how Patient Plan Direct is structured. Any insurance pass-through is provided by an FCA-authorised partner; the patient's insurance contract is with that partner, not with dentorb or the practice. Final regulatory review will be confirmed by counsel before the Conversion tier launches publicly.
When can I get this?
Phase-1 (Lite — admin + portal + bulk Simple Switch) targets Q3 2026 for founder-cohort practices. Phase-2 (Pro — AI behaviours) targets Q4 2026. Phase-3 (Conversion Engine — Self-pay Coach + Plan Mix Optimiser + first 250 free) targets Q1 2027. Join the waitlist to lock in the founder-cohort pricing.
Ready to make your membership plan finally yours?
Founder cohort gets the Simple Switch onboarding fee waived and locks in launch pricing for life.